Hierarchy of IoT Needs

One of the more interesting pieces I have read in recent months on IoT was written by Jim Hunter at Techcrunch. In his piece, Jim made the basic argument that we might be able to discern the path to true value in IoT more easily if we adopted a hierarchy based on the well-known Maslow’s hierarchy for human psychology.

Hierarchy of IoT Thing Needs

All of us here at Vitria really enjoyed Jim’s piece and it got us to thinking a bit more about how our platform can fit into his clever conceptualization. As any reader of our blog knows, we are big fans of the Analytics Value Chain concept. One of the key precepts of our Value Chain concept is that while connectivity and data ingestion are critical foundational steps for IoT, it is predictive analytics and intelligent actions based on those analytics that delivers most of the value. Our sense is that this correlates pretty closely with the “Smart Needs” top of pyramid. Specifically, we would suggest adding actions to the detailed description Jim proposes in the top section of the pyramid.
Analytics, logic, and predictive behavior are definitely all critical for Smart Needs. But analysis and predictions are not sufficient to capture business value. Organizations seeking value from IoT ultimately need to take action – sometimes automated, sometimes by presenting/suggesting possible actions to system users and decision makers. IoT use cases often require rapid action in short time windows – or value slips away. Once actions is added, we feel that Jim’s IoT needs hierarchy represents a complete and excellent guide for IoT Solution architects.
To learn more about how Vitria’s IoT Analytics platform can help you rapidly progress through these needs to maximize value, read our whitepaper: Vitria’s IoT Analytics Platform – Better Business Outcomes With Faster Analytics & Smarter Actions or Contact Us today to learn more.

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